Samsung The Frame 4.0 TV 2021


 As low as HK$4,980.00
- +

Please allow 4 - 8 weeks for shipping per item.
Pre-order item is non-refundable.


This new version of The Frame, the most beautiful TV you’ve never seen, has been redesigned with a slimmer modern look to blend with your home décor with endless customization options  while showcasing lifelike art, photos, TV, and movies in stunning 4K resolution with 100% color volume.

Samsung The Frame TV 2021 looks like a picture frame hanging on a wall when ‘Art Mode’ is on. Instead of fading to black like a conventional television, The Frame’s display transforms into a work of art, letting the users select from over 1,400 custom-designed digital art pieces at the Art Store, with 20 exclusive to Samsung, the world’s largest art platform for TV. For this new version of The Frame TV, the Art Store has been enhanced with more Auto Curation options and an all-new home screen with faster and simpler access to Art content

Your guests won’t know you have a TV on the wall. The Frame 2021 has a much slimmer form factor and its motion and light sensors turn off the screen when there’s no activity in the room. It also adjusts the brightness and color settings of the display based on ambient light levels to look natural at any time of day.

You can also use it to stream media and display your own photos, The Frame 2021 brings double storage space for personal use. With numerous options for layouts and colors, as well as accessory options including magnetically interchangeable bezels. The Frame is outfitted with Samsung’s One Invisible Connect Solution and Slim Fit Wall Mount, allowing users to hang it virtually anywhere to blend seamlessly into any living space, with nearly undetectable wires.

Features of the 2021 Samsung The Frame TV include:

  • QLED 4K UHD with Dual LED Technology Enjoy brilliant, pristine picture with deeper contrasts and 100% color volume with Quantum Dot.
  • Art at Your Fingertips Choose from over 1,400 custom-designed digital art pieces.
  • Slim Fit Wall Mount, One Invisible Connect cable and One Connect Box Hang The Frame flush against the wall like real art
  • Stream Media Enjoy your favorite TV shows and movies.
  • Visual Choices Display a painting, print or personal photo.
  • Smart TV Powered by TIZEN Works with Amazon Alexa, Google Assistant, and Airplay 2.
  • Bixby Voice Assistant to control what you want to watch on TV, and also helps with Art Mode.
  • Customizable Frame Choose from a variety of easy-to-change magnetic Bezels to complement your home décor.
  • SolarCell Remote™ Control & Mobile Apps Easily control all connected devices and content with the eco remote control and your mobile device.
  • Details
    Yves Behar and Samsung

    32": 16.5h x 28.7w x 1"d
    50": 25.4h x 44.3w x 1"d
    55": 27.9h x 48.7.2w x 1"d
    65": 32.8h x 57.4w x 1"d

    95% Recycled greyboard printed with non-toxic ink